Tania Ellis on "The Age of Responsibility"

"It is difficult to run a sustainable business in an unsustainable world. So forget about the defensive, charitable, promotional and strategic versions of CSR. The Age of Responsibility is a call for companies to shift to CSR 2.0 – where success is judged by improvements in the overall socio-cultural, economic and ecological systems. If not, CSR will continue to fail, argues Wayne Visser. With an array of cases Visser guides you through the evolution of business responsibility – from the Ages of Greed, Philanthropy, Marketing and Management to the Age of Responsibility – and shares the five principles of sustainable business actions. Wayne Visser’s insightful book is at the same time a compelling personal story about the existential questioning of whether or how it is possible to make a difference through CSR."

Tania Ellis, international speaker, business advisor and author of The New Pioneers

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The Age of Responsibility: CSR 2.0 and the New DNA of Business, by Wayne Visser is available from Amazon.co.uk, Amazon.com and other leading book retailers (ISBN-10: 0470688572, ISBN-13: 978-0470688571).